Retargeting automation for online stores

Boost your sales with fully automated retargeting journeys

Easy set-up • Free 14 day Trial • Cancel at any time

Announcing Loyalty Retargeting with Shoelace and Smile
Announcing Loyalty Retargeting with Shoelace and Smile

Fight ad fatigue with retargeting journeys

Don’t annoy prospects by showing the same retargeting ad over and again. Use Shoelace Journeys to take visitors through an engaging sequence of ad experience after they leave your site.

 

How Shoelace works

Using Shoelace is like hiring the world's best retargeting expert to run all of your campaigns end-to-end.

Using Shoelace is easy
1. Plug Shoelace in

Connect Shoelace to your e-commerce store, your Facebook ad account and some of your favorite marketing apps

We build ads
2. Shoelace builds your ads

We'll suggest the ad creatives, the audience, the budget and more. All you do is approve the campaign

We get smarter
3. Shoelace gets smarter

Over time, you'll get suggestions for new experiments and recommendations on what we can improve to increase ROI

Connects with your favorite apps

Shoelace integrates with some of your favorite apps to super-charge your retargeting.

Join 6,000+ other businesses who have supercharged their retargeting

When you add Shoelace to your store, you aren't just installing an app. You are tapping into a collective expertise that our team continously cultivates by automating retargeting strategies for thousands of other brands just like you.

100% Pure

"Where ad agencies mainly focuses on commissions of ad spend, Shoelace focuses on the return on investment on your ad spend. ROI has been through the roof!"

Chris Tran, 100% PURE
Waterfield Designs

"When you use Shoelace, you know that re-targeting is a core competency, not just an add-on like other vendors. They are as concerned about improving conversion rates as we are"

Aireen de Peralta, Waterfield Designs
Kirstin Ash

"Far better than Criteo or Adroll as it doesn't bombard users with adverts. It's easy to set up and the integrations are continuously enhancing the retargeting possibilities."

Nick Ash, Kirstin Ash

Pricing

Plans for stores of any size. Try Shoelace free for 14 days!

Standard

$79/mo

Get Started

Up to $750 / month in retargeting ad spend managed by Shoelace

Great starting plan for businesses with less than $3k - $10k in monthly revenue

Pro

$199/mo

Get Started

Up to $1350 / month in retargeting ad spend managed by Shoelace

Best for growing businesses between $10k - $50k in monthly revenue

Platinum

$399/mo

Get Started

Up to $2400 / month in retargeting ad spend managed by Shoelace

Ideal for businesses between $50k - $100k in monthly revenue

Scale

Contact Us

Get in Touch

Tailor-made retargeting campaigns and strategies with a Shoelace Expert

Reserved for scaling businesses with over $100k in monthly revenue

Are you an agency? Get in touch to learn how we can work together!

Start Your Free Trial

Easy set-up • Free 14 day Trial • Cancel at any time